Angela Vassallo (00:01.686)
Welcome to Harmony in the Hustle. Now today's episode, we have an amazing guest, Dr. Tuby Akinlasotu. She's a powerhouse in the world of business growth, sales and strategic event execution. With over 30 years of experience in corporate sales, education and the events industry, she has helped entrepreneurs scale their businesses through speaking systems and strategic events. And after experiencing symptoms of burnout as a teacher,
Dr. Tuby was determined to find proactive solutions to burnout. So she wrote her dissertation study on building resilience to stress and burnout and using proactive coping strategies. Dr. Tuby then decided it was time to follow her passion for teaching and mentoring women in business, leadership and all works of life as a transformational high performance business and resilience coach.
So Dr. Tuby also owns finer details luxury events, and she also owns You Can Beat This Party rentals, but both event companies scaled quickly within their first year of operations. And in addition, she also is the founder of the above only leadership, Find My Doer and Help Her Thrive. And she runs the Thrive Resilient Leader Academy. Her work has helped countless entrepreneurs break through overwhelm, create premium offers.
and implement strategies that lead to six and seven figures successes in business. So welcome Dr. Tuby, it's so great to have you here and you're welcome. And it's just, I've been wanting to interview you for a while and I might just give the audience a bit of some context of how we met. And you and I were part of a mastermind that was in the States with Eileen Wilder.
Dr. Tuby Akinlosotu (01:35.59)
Thank you so much.
Dr. Tuby Akinlosotu (01:47.154)
can't.
Angela Vassallo (01:53.772)
And I met you there over a year ago and we just recently caught up again in Vegas at our other mastermind that we're at with Eileen. And we're able to just catch up with everybody there. And we all were able to do our keynotes and it's really great to see everybody there. But Dr. Tuby is someone, when I first met you, you're like, you're so impressive. And the other thing about Dr. Tuby is when she speaks, you listen because she's always got so much wisdom. So.
Thank you for being here, Dr. Tuby. It's really lovely to have you.
Dr. Tuby Akinlosotu (02:27.77)
thank you so much. really appreciate being on your show, Angela. Thank you.
Angela Vassallo (02:31.09)
no, you're welcome. And you know, I've just touched on your whole, you know, your resume and your career and everything like that. But I think it's such an impressive career that you've had, but it spans over multiple industries. And the one of the most important things that I think you've you've really focused on here is this resilience and this burnout.
And I talk a lot about resilience myself. I talk a lot about burnout. know, I created the Harmony in the Hustle podcast because I really was all about helping women find this harmony inside the hustle. And it is, if you talk to anyone these days, everyone, especially women are in business, they talk about this burnout.
And yeah, and I know that's what you did, the fact that you even studied this, you know, and you got your dissertation studying on resilience and burnout. It's just amazing. So I really wanna learn a little bit more about that from you today because I feel like that's what a lot of women would be really interested in as well, because I think we're all struggling with this whole burnout and this whole idea of like, you know, hustling harder to get ahead.
Dr. Tuby Akinlosotu (03:37.692)
Yeah.
Angela Vassallo (03:46.83)
And yeah, so could you like elaborate a little bit more about how you, what was the turning point for you to come out of your corporate world and go into becoming a coach for women in business?
Dr. Tuby Akinlosotu (04:02.098)
Wow, thank you so much Angela for this deep question. Yeah, so, you know, at the tender age of 17, I became an entrepreneur and at the same time juggling that, I was a single mom at age of 18, juggling that with, entrepreneur with work. And so was always doing both. And right away I knew that it was a lot, right? And so as a mom with two children, two young children, I was yet not yet married at that time.
Angela Vassallo (04:04.939)
Eh.
Angela Vassallo (04:21.282)
Yep.
Angela Vassallo (04:25.144)
Mm.
Dr. Tuby Akinlosotu (04:30.732)
And just doing everything, going to school, having businesses and all that. And I had so many different careers. I was in sales for a long time. I was in corporate. But when I finally decided to just, you know, take the leap and say, you know, I'm going to focus on being an entrepreneur after my teaching career, I realized that burnout was something that still stayed. I realized the same theme from when I was a caterer to when I was a teacher.
Angela Vassallo (04:54.188)
Yeah
Dr. Tuby Akinlosotu (05:00.21)
to when I was in sales, to every career I had, there was this common theme of burnout that was right around the corner, or just symptoms of it. And I guess the reason I studied it when I was a teacher was because that's when I felt it the most. And I think it happens a lot when you're in the serving people that serve others. And as women, we serve others a lot. So I wasn't not only just serving my children, I was serving 300 and something children a year.
Angela Vassallo (05:06.734)
Yeah.
Angela Vassallo (05:14.894)
you
Angela Vassallo (05:21.026)
Yeah.
Dr. Tuby Akinlosotu (05:30.354)
class after class and I loved it to be honest, but I was bringing my work home. was the basketball, you know, not the basketball, the volleyball coach, the track and field coach. I was juggling that with home and everything. So yes, so burnout started to creep in and it creeped in really bad. Yeah, it creeped in really bad. And that's why I said, you know what? I gotta figure this thing out.
Angela Vassallo (05:32.885)
Mm.
Angela Vassallo (05:46.382)
Yes, I'm exhausted just thinking about it.
Angela Vassallo (05:55.01)
Yeah.
Dr. Tuby Akinlosotu (05:58.756)
And that's why I was so passionate about actually studying it and seeing how we could be proactive against it.
Angela Vassallo (06:06.73)
amazing just even the fact you started by saying that you were a single mom at 18 and that alone the fact that you've been able to have a child at a young age being a single mom and still be able to have a career, still be able to become a doctor
I always look, admire anyone that goes on and studies in university and gets a degree. But the fact that you went on and got a doctorate, I think that's just incredible. So congratulations. you know, we honor that because that is very impressive. And like I said, the fact that you were a young mom and you were still able to go out and do that, because that's not always the case for a lot of women that have, you know, children young and then they've got to be, you know, work on, you know, getting these degrees and start to go out there and.
Was that something that you felt in the beginning that, look, you I just, you wanted to be able to have a career and you still wanted to be able to educate yourself, even though you were a young mom and you just knew that maybe that was your ticket out. That was your thing that it was going to set you apart and be able to help you in your career. Was that something that really drove you at that age?
Dr. Tuby Akinlosotu (07:15.474)
Yeah, you know, I'm Nigerian and in our culture, you kind of have no choice when you have to at least go for your first degree. So, you know, the bachelor's degree was a struggle a little bit because I was having the two kids, I would put them to sleep, I would wake up at three in the morning, do my homework, go to school, have two three jobs. So to graduate for the bachelor's degree was a lot. I remember my final year, I took 21 credit hours just to graduate. And the only reason I went back for...
Angela Vassallo (07:20.256)
All right. Yep.
Angela Vassallo (07:27.022)
Hmm.
Angela Vassallo (07:32.424)
wow.
Angela Vassallo (07:41.41)
Wow.
Dr. Tuby Akinlosotu (07:43.955)
for a master's, was in a sales job and I was feeling unfulfilled. And I was like, I really want to teach. I've always had this love for teaching. And so I went and got a master's in secondary education. And then the doctorate was not supposed to happen. I just wanted to get out of teaching. That's how burnt out I was. And I was thinking I could be a principal. I said, know, someone, a pastor, my pastor friend at the time came over and said,
Angela Vassallo (07:48.76)
Right.
Angela Vassallo (07:52.974)
Mm.
Angela Vassallo (08:04.832)
Hmm. Hmm.
Dr. Tuby Akinlosotu (08:12.57)
I was going for my education or my principalship and he says, why don't you just go for your doctorate? And I said, really? And I thought about it and then I kind of, okay, fine, I'll go for it. But I basically almost gave up. It took me 10 years to get my doctorate. I actually gave up. wasn't until COVID that I went back. I had to like rewrite my dissertation. actually wrote a dissertation twice. I'd given up on the first one. So it was a struggle. wasn't something that I was like, I don't want to, I don't need a doctorate degree, but when COVID hit, was like, you know what?
Angela Vassallo (08:25.998)
Wow.
Angela Vassallo (08:29.57)
Yes.
Angela Vassallo (08:34.583)
Right.
Dr. Tuby Akinlosotu (08:42.722)
and the event business, we lost all the revenue and it was a tough time for us. And it was like, you know what, go back and get your, finish your dissertation. And I went ahead and did that. And I just went back to that same topic of burnout because I was still feeling it. And I said, you know what, this is a problem I want to solve. So let's just, I use that as my motivation to continue. And I just faced it. So it's a miracle. It's not something that
Angela Vassallo (08:49.602)
Hmm.
Dr. Tuby Akinlosotu (09:09.658)
I ever thought I would do it, you know, it just happened and I'm happy that I did because I almost gave up several times. But that's part of that resilience was just sticking in there. But I definitely almost gave up on that journey.
Angela Vassallo (09:27.052)
Well, well done. I'd like you said it is, I take my hat off to you because it's very, very impressive. And not only that, it's resilience. mean, out of all the people you would know the definition of resilience, because I really believe when I talk about resilience, it's like getting knocked down and constantly just keep getting back up, you know, because life will hit you and it will hit you hard at times blindside you. But that whole thing of just when you fall down, it's about getting back up.
faster and faster because that's the thing that helps you build your resilience. Like you said, you wanted to give up and so many times in life people, they start these things and it's tough, man. You've got to break through all of these limiting beliefs and all this stuff to get through to the other side. But it's that resilience that really propels you forward and makes you so much stronger. And the only way you build the resilience is through action, like just constantly getting back up again and pushing yourself. you are like, yeah, you're a...
you know, amazing to be able to have that resilience to, you know, push yourself through. But can I ask you the what would you when you talk about the coping strategies for resilience and burnout, and this whole hustle, you know, harder, and what what were the coping strategies that you found through your studies to help women through these, you know, challenges of this whole burnout and you know, just this exhaustion?
What are some of the coping strategies that you found that women could work with?
Dr. Tuby Akinlosotu (10:55.792)
Yeah, as I began to interview teachers was actually my sample study, but it's applicable to anybody. a lot of women are teachers, and your first students are your children at home. So as I began to interview, the same themes were coming across. And I focused on proactive coping strategies. That's a unique study on that, because many people, they wait until burnout happens.
Angela Vassallo (11:09.356)
Yes.
Angela Vassallo (11:13.934)
Hmm.
Angela Vassallo (11:23.308)
Yes.
Dr. Tuby Akinlosotu (11:23.568)
before they do anything about it. So my study is about building resilience to burnout using proactive coping strategies. And so basically what you have to do is every day you have to build yourself up to protect yourself from burnout. So some of the strategies are like journaling. These are some simple strategies, but it sounds simple, but some people just still don't do it. know, journaling, music, taking a walk outside.
Angela Vassallo (11:35.725)
Mm-hmm.
and
Dr. Tuby Akinlosotu (11:52.658)
exercise, setting your boundaries, prioritizing your schedule, reflecting on past experiences, seeking support. I actually have a whole list of the strategies in my journal. But yeah, there's just some ones that came up that if you do them every day, I actually encourage people to like check it off.
on their checklist and you start practicing them and you find yourself building that resilience towards it because instead of waiting for burnout to happen and then do something about it, if you wake up, have a good morning routine, drink your cup of coffee or tea, set aside, you know, look outside the window, journal, take care of yourself, self-care, very huge, exercise, you know, and then some of the ones that people don't think about is that seeking support.
Angela Vassallo (12:33.198)
Mm.
Angela Vassallo (12:44.578)
very much so yes yes
Dr. Tuby Akinlosotu (12:51.846)
getting enough sleep, the boundaries is extremely important. So these are the things. So when you do these things, you're basically protecting yourself and that's how you're building that resilience.
Angela Vassallo (12:56.194)
Mm-hmm.
Angela Vassallo (13:03.681)
Mm-hmm.
I love that. And you know, like you said, they're simple things. And sometimes the simple things are easy to do, but they're also easy not to do. And, you know, I love when I actually hear what someone's morning routine, and how do they get through their day, I love hearing those routines, because I want to know, what are you doing that's helping you get ahead? Like, what are your like, what are your strategies, your coping strategies? And what is it that's putting you in your best mindset to start the day?
And I've always, you know, been, love listening to people's strategies and what they do with first thing in the morning. So, you know, I have a whole routine that I do in the morning and, part of that is also journaling, like a lot of the things that you were saying. And I think those things help set you up for the day. So if you can win the morning, you can win the day. And that just helps you sort of set yourself up because I think that this whole getting up, I know I did it for years and I've spoken about it before. It wasn't just years of
just burnout for me. It was like decades. And it's probably been the same for you because I think as women, that's all we really know how to do. I used to wake up in the morning and go, got to go. Like minute the alarm would go off and I would start like that. And it's almost like you're a hamster on the wheel. And you think to yourself, you just want to jump off, but you don't know how because you have to keep going. All this stuff's happening. But if you can just take that moment, those moments in the morning and set yourself up well for the day.
Dr. Tuby Akinlosotu (14:19.889)
Yeah.
Angela Vassallo (14:31.756)
and get yourself in the right frame of mind and the mindset, it really, and that's the self care. And that's where you do have to be selfish. So you can take the time out because for you to give the best of yourself, you need to give something back to yourself. Otherwise we just drain ourselves and just go through that whole process of just hustling harder and thinking it's like gonna get easier, but it never does. It just gets harder and harder. And that's where the overwhelm comes in. That's where the resentment comes in.
and people just, it's just too hard. Would you find that that's the sort of what a lot of women are saying to you when they feel like in business and life, it's just that overwhelmed, that constant hamster on the wheel?
Dr. Tuby Akinlosotu (15:02.48)
Yes, absolutely.
Dr. Tuby Akinlosotu (15:12.516)
Yeah, yeah, I'm happy you said that because really overwhelm is the thing that people are missing. It's when you don't realize that you put yourself in a state of overwhelm. So I like to show this visual of it starts with overwhelm and then it goes into stress because stress is a reaction to the overwhelm. And then burnout is the final destination. Burnout is a state of ignoring. So you don't actually get to burnout if you
Angela Vassallo (15:21.708)
Yeah.
Angela Vassallo (15:27.469)
Hmm?
Angela Vassallo (15:32.428)
Yes.
Angela Vassallo (15:41.326)
Mm.
Dr. Tuby Akinlosotu (15:43.172)
If you handle the stress and overwhelm, you won't get to burnout. So that's where that proactive coping strategies and those building the resilience, that gap between stress, overwhelm and burnout and reducing stress is something a lot of people don't talk about is you have to understand what are the things that stress you out. And when you put yourself, because we're always, especially as women, we're in a constant state of fight or flight, right? Constantly, like you said, waking up.
Angela Vassallo (15:46.093)
Yes.
Angela Vassallo (15:58.733)
Mm.
Angela Vassallo (16:02.54)
Hmm.
Angela Vassallo (16:06.733)
Mm-hmm.
Yeah, totally agree. Totally agree. Yeah. Yeah. Yeah. Yeah. What do I forget? Yeah.
Dr. Tuby Akinlosotu (16:12.924)
waking up in the morning, the kids lunch, the this, the meeting, the that. So your body, yeah, and you you go to sleep and you're thinking of it the next day and your body is not relaxing. Your mind is not relaxing. So you put your body under, under pressure in a state of fight or flight, which causes stress. And then if you keep doing that every day without actually doing anything about it, you're just piling it up on top of each other. You keep getting overwhelmed. And then what happens is that eventually leads.
Angela Vassallo (16:21.036)
Yeah. Yeah.
Dr. Tuby Akinlosotu (16:43.054)
into burnout and once you get to burnout, this is the difficult place because it's really like just an overwhelming sense of just like, just I'm out. Like I'm just, I have no energy. I don't, I just don't, you you just, don't even want to get up. You, you know, there's three phases of burnout, right? And you, can feel those different phases. You're, you're just checked out. But if you don't allow yourself to get to burnout, you have to know when the signs are like,
Angela Vassallo (16:53.432)
Giving up. Can't do it.
Yeah.
Dr. Tuby Akinlosotu (17:12.466)
creeping in and you're like, uh-oh. And then immediately, and that's why I'm saying is don't wait till the signs. If you do this as a daily routine, like you said, the morning, I like to wake up in the morning, two hours before my family, right? I do my worship. do my, yeah, you do all those things before they wake up. And then when they wake up, it's like, I've already, I've already poured into myself. So now I have time for you guys, you know?
Angela Vassallo (17:25.902)
Great strategy.
Angela Vassallo (17:35.192)
Mm-hmm.
Mm, excellent, yeah. I mean, I love it. I love talking about this because I know this is the thing that affects so many women is this burnout, this overwhelm. And I think also, would you say through all of your studies that you know about the resilience, about the burnout, about the hustling harder, would you say that a lot of this comes down to not being aligned in what really is your purpose and what your really...
you know, enjoying what you're doing. Cause I really believe it's like, I've, I don't use, it may be the same for you, but I feel like all the things I've done along the way, I've done so many different careers similar to you, but you know, changing, moving into different things. But what I found was that only in the last year or two have I really found something that I feel is fine, is aligned to me. And it's taken me a long time to find that and figure that out.
something that brings me joy, know, my coaching with the women and just my keynote speaking and sharing my message. It just is it's part of you know, what I believe that I was, you know, it's my what I was born to do. And it's like my life's purpose now. But you go along, I think through phases of your life, and you kind of you know, you do use different careers and you you know, you're hustling and making money and you know, doing what you got to do. But when it doesn't align with you, I think that's where you can fall into that trap of burnout.
Dr. Tuby Akinlosotu (18:44.444)
Yeah.
Dr. Tuby Akinlosotu (18:59.558)
Yes.
Angela Vassallo (18:59.582)
And it's just because it's not where you really, you're going against, I guess, what your purpose is and your alignment. Do you find that you're meeting a lot of women that are feeling like that, that they're not necessarily happy in what they're doing. It's not really what brings them their purpose or brings them joy. And they're looking to transition out of something and into something else. Are you finding a lot of that?
Dr. Tuby Akinlosotu (19:23.972)
Yes. I I work with a lot of women entrepreneurs. Some of them are just trying to get into entrepreneurship already in, and a lot of them are feeling, finding that fulfillment and purpose when they cross over, just like you, like coaching or, you like you said recently, more now is when I found more of my purpose of, you know, we keep going from career to career looking for that purpose. Like I said, I was in sales for so long and I was making big money, but I decided to go back to school to be a teacher because I thought that was
Angela Vassallo (19:42.808)
Mm.
Angela Vassallo (19:46.498)
Mm-hmm.
Dr. Tuby Akinlosotu (19:53.906)
And my purpose, and I still feel teaching is part of my purpose and now I teach women, you know, so.
Angela Vassallo (19:58.68)
So you've taken that, you know, that experience, life experience and that skill set, and it's still part of your, what you were meant to be doing anyway. Yeah.
Dr. Tuby Akinlosotu (20:06.97)
Yes. So I feel like as women, because we're so used to serving everybody else, so we don't really take the time to figure out in our servitude, are we actually serving also our purpose? Like we just, we're wait, we, you know, it's not really a waste, but we're giving up so many years of serving that, you know, we serve the kids until certainly we serve our husband, we serve our church, we serve our parents, we serve everybody. And then it's like, okay.
Angela Vassallo (20:11.438)
Mm.
Angela Vassallo (20:25.772)
Yes.
Dr. Tuby Akinlosotu (20:31.922)
Maybe at a certain age you start to decide, okay, what is it I really want to do? Why come I'm not happy? Why am I so drained? And then you really start to have this like awakening of, you know what? I no longer want to just serve everybody. I want to do something that makes me happy. And then you begin to look for like the career that's going to fulfill you. And that's where I see a lot of women and those are the women I help right now. Sometimes they're just like in corporate, they're ready to be done with that or some teachers or...
Angela Vassallo (20:36.035)
and
Mm.
Angela Vassallo (20:50.561)
Mm-hmm.
Angela Vassallo (20:54.786)
Mm.
Dr. Tuby Akinlosotu (21:01.538)
you know, even in the event industry, just, they just, think, to be honest, I love entrepreneurship. My very first live event was called the business minded woman where I was, this was before COVID where I was helping business women become entrepreneurs. I truly do believe as women that we're meant to be entrepreneurs. I believe if you look, I don't know if you, you know, into the Bible or anything, but Proverbs 31 woman.
Angela Vassallo (21:18.659)
Yeah.
Angela Vassallo (21:23.49)
Yes.
Dr. Tuby Akinlosotu (21:29.062)
was a business woman. And if you look at that, believe that we were, we're, we're purposed to birth things. That's why we birth children. We birth like we have a womb to birth purpose. And so sometimes when we don't, we're not in that, we're not in our, we're not walking in that. We're not birthing anything. We're just serving others. We begin to feel unfulfilled.
Angela Vassallo (21:47.638)
Yeah. Unfulfilled. Yeah. We give so much. Yeah, I totally agree with that. If you're talking about the birthing, we're birthing these ideas as well. And when, you know, women get together as entrepreneurs, as you would have known, when we get together in these master classes, master minds, we come up with incredible ideas and we work together very, very well, you know, and we come up with ideas and we're able to help and support each other. I mean, you think about, I'm just looking at the different things that you've had, like you've got your
you're above only leadership that you founded and then also you'll find my dear and to help her thrive. You know, the Resilient Leader Academy, you've got these, you you've always been stepping into these businesses to help women, you know, to help them thrive. And I love that because that's, think we need so much more of what you're doing because this is where I feel this is this confusion of where a woman might come out in her 40s and 50s and think what's next.
you know, and I have been giving so much of myself to everybody else. But you know, like what, what, is there for me? Like you can burn through the years and then you can come out and you can say to yourself, okay, well, I'm in this position right now. I'm looking to pivot. I'm looking to transition, possibly even reinvent myself because you're seeing it so much these days, this reinvention, but it's that confusion of even where to start and, who can help me. And I've always said, you know, the most successful people in this world.
Dr. Tuby Akinlosotu (22:54.492)
Yes.
Angela Vassallo (23:15.874)
have mentors and coaches. So it's really about getting around the right people that can take you to the next step. People that have already gone before you that have the wisdom and the expertise. And like yourself, like we've been part of these masterminds that have helped us. And we've also, you know, learnt from some of the people that have gone before us, but this whole, you know, finding a group, finding a community, finding people that can help coach you and mentor you to help you with the next step, I believe is
such a key to this because we don't have to do it on our own. We don't have to figure it out on our own. Women together can really create something amazing. What would your thoughts be around all that?
Dr. Tuby Akinlosotu (23:59.704)
yeah, community is it. It definitely has to have that community support, the accountability, know, sisterhood. It's really hard when you're doing things alone. You know, you could easily just say, I give up, you I don't want to do it anymore. But when you have somebody encouraging you or you're able to look at someone else's success, even if you're not there yet, you're able to borrow their success for a minute, you know, congratulate them and then you know that it can happen for you. So I think the being in those rooms is very powerful because
Angela Vassallo (24:05.804)
Yep.
Yeah.
Angela Vassallo (24:26.189)
Yes.
Absolutely. Yeah. Yeah. Yeah, absolutely. I think you've hit the nail on the head too, is when you see someone doing it and you feel like it's like you're not creating the wheel. Somebody has gone before you and it just gives you the belief. And I think also when you're around these sort of masterminds and these groups and these communities, you may not always have the belief in yourself. But what I found over the years is that I may not have the belief in myself at that moment, but somebody's got belief in me.
Dr. Tuby Akinlosotu (24:29.51)
You're not in it alone. Very powerful.
Angela Vassallo (24:58.668)
And if you can just hang on to someone else's belief, that might just help you take the first step. And I see that with a lot of women as well. Like you can breathe belief into someone and then that it's just enough for them to sort of take that first step of a transition or a pivot or finding something that, you know, that is their next chapter, you know, their next phase of life that's going to be, you know, what they, you know, will eventually destined to do.
Dr. Tuby Akinlosotu (25:26.332)
Yes, absolutely. Yeah.
Angela Vassallo (25:28.064)
Yeah. Yeah. And I also wanted to say to you is like the whole event that you've got coming up, I know we were talking earlier, you've got this event coming up called it's a masterclass. It's for women that are wanting to make seven figures. You know, it's a seven figure secret challenge. So it's for entrepreneurs that are ready to scale from six figures to seven figures. So my question around that is, what do you think are the common like, you know, mindset shifts that women need to make to believe
that they can build a business that can generate that sort of money, but they can build that themselves. You know what I mean? Cause it's one thing about thinking, okay, you you, you can go and get a job and you know what you've got to do every day. You turn up and you get paid six, seven figures or whatever. But when you're actually building a business yourself and you're an entrepreneur and you're wearing all the hats, know, we're figuring it all out. It's like being part of these groups are the key. Like I said before,
Dr. Tuby Akinlosotu (26:05.671)
Yeah.
Angela Vassallo (26:25.122)
But what is it that you believe is the common thread that is in a woman's mind or a mind shift that can just help them sort of scale or believe that they can and that they can build a business like this.
Dr. Tuby Akinlosotu (26:39.174)
Yeah, I mean, you said something so important earlier about just community support. You know, I like to say being in the room. I mean, you might be thinking out there like, you know what? I'm not even at five figures. I'm not at six figures. How can I think of seven figures? Right. Well, can you imagine that if you get in a room with people talking seven figures? I mean, remember when we first started with this community, you know, they're talking crazy numbers right now, but it's a it's believable to me now because I'm hearing it and.
Angela Vassallo (26:49.57)
Yeah, yeah, yeah. Totally, yeah.
Angela Vassallo (26:59.496)
Mm. Yes, they were.
Dr. Tuby Akinlosotu (27:06.386)
being able to stay in a room where someone is pushing you or you're actually able to hear the strategies that seven-figure entrepreneurs are actually using and what they're doing, that's going to give you the confidence and the hope that you can also do it. And one of the things I like to say is you have to, you have to be what you want to be right now. So even if you're not there yet, you need to start, you know, you need to start walking in that. So you're like, you know what? I'm not at seven figures yet.
Angela Vassallo (27:09.493)
Mm.
Angela Vassallo (27:19.662)
Hmm.
Angela Vassallo (27:33.218)
Yes.
Dr. Tuby Akinlosotu (27:36.54)
But if I go learn, you're going to get closer to that seven figures instead of trying to figure it out on your own. Because this is all about the secret strategies of seven figure entrepreneurs. And these are not everything that everybody's talking about. This is what we, me and you and other people know, the truth. It's not about what you see on social media. It's not about what you, it's the true strategies are going to move the needle forward so that you can achieve six and seven figures faster.
Angela Vassallo (27:38.294)
Yes.
Angela Vassallo (27:47.918)
Mm-hmm.
Mm.
Angela Vassallo (27:53.998)
Yes. Yes. Yes.
Angela Vassallo (28:05.548)
Yes, excellent. It's the thing that I believe that's missing because I see, like you said, social media. There are so many people claiming that they're making the seven figures online and they're building these businesses, but it's really important to find people with integrity that are actually doing that and that know how to do that and are scaling to the six and seven figures and that can help you do that because...
it's when people claim that they can do that and then you're part of it and you go like it doesn't something's not gelling here. It's not it's not it doesn't feel like it's like right. It doesn't feel like it's it's the truth. And that's the thing you do need to find somebody the people with integrity and I know that we're part of these groups that you know, they definitely have the integrity and that that when they teach you, you know that they've got that like that got the lifestyle, they've got the businesses and they've got the runs on the board where they've helped
you know, lot of women achieve that as well. So I think that, you know, with your event that you've got coming up, I mean, you're like, you know, you're walking the talk, Dr. Tuby, you've got this incredible business that you've already grown so many businesses, but you are an entrepreneur that's had all this success. But I think that also you come from this, you know, rural place of integrity that women who join you and work with you in your community, you know, you're going to put your heart and soul into everything for them and they're going to, you know, you're going to give everything you can to help them scale their businesses.
And I know that when I was talking to you, have this, like this, I think it's a three step process that you go through. I think the first one was mindset. Obviously you start with that whole process of getting them to figure out where they are in their lives and what the next steps are for them. And I think what are the other steps that you go through to take them through the challenge there?
Dr. Tuby Akinlosotu (29:52.038)
Yeah, so it's the resilient business blueprint. It's actually a six step process, but mindset is all about personal resilience, building your personal resilience first. And like I said, as business owners, one of the main reasons we quit is because we don't have that resilience to keep going. And that's one of the things I'm talking about in the challenge, because really, to be honest with you, Angela, it's not about just scaling. Everybody's all, scale, scale, scale, scale. If you scale, yeah, if you scale but can't sustain it,
Angela Vassallo (29:59.874)
Right. Yes.
Angela Vassallo (30:13.772)
Yeah, sure. It's overused that word, isn't it?
Dr. Tuby Akinlosotu (30:20.09)
It doesn't matter. some of the strategies, the strategies I want to talk about, it's not just about how to scale, but how to sustain and how to build a business that lasts the test of time. So the Resilient Business Blueprint allows women to build businesses that they can walk away from. What I mean by walk away from is not that you don't care about it, but that it runs on systems, it runs on processes, it runs on automation.
Angela Vassallo (30:27.915)
Thanks
Angela Vassallo (30:49.314)
mission.
Dr. Tuby Akinlosotu (30:49.434)
You are taking care of yourself. You're putting in the right strategy at the right time. Because I'm so passionate about women and because I've been an entrepreneur all my life and because I'm a mom and everything, there's no way I could run three or four businesses and be on an interview with you if I didn't have these things on place. I had three interviews today. And why? Because the business is still running. The business has to run. So as women, I...
Angela Vassallo (30:54.23)
Mm-hmm.
Angela Vassallo (31:08.076)
Yes, Yep.
Angela Vassallo (31:15.918)
creating harmony, you're creating harmony in your life.
Dr. Tuby Akinlosotu (31:17.294)
Yes, exactly. Creating that harmony, be able to be a business owner and still take care of yourself is very important. So that's what I help women do is put, know, they don't have to give up on their business. They just got to set it up right.
Angela Vassallo (31:34.386)
I love that, love that because I think also too, I think when we are as women entrepreneurs, I think you can get carried away with going and looking for the next shiny object and downloading everybody's free content and trying to figure it all out on your own and just, it all just becomes so confusing and overwhelming because you're not in alignment and you're not staying on track. But I think if you stay in that process.
of figuring it out, starting with the mindset and going through these steps and these processes and creating these systems. Because it's all well and good to say, let's go to six and seven figures. I built six and seven figure restaurants and things like that. scouted those businesses. However, it's not always about the revenue. It's really about also, is it profitable? Is it something that you can maintain? Is it something that's going to be long-term for you and that you can have some kind of harmony?
and balance through all of this as well. I think that is, you know, it's really, really important to focus on that too. Otherwise, you know, you'd be in the same situation, you just, you know, build a business and one year you're exhausted again, you're back to kind of square one again. So the fact that you're focusing on that and that you're focusing on the, know, making sure that they build their resilience first, because I guess Dr. Shibu at the end of the day, it's like everything, some days are going to be terrible. I mean, as an entrepreneur, it's tough.
Dr. Tuby Akinlosotu (32:30.31)
Yes.
Angela Vassallo (32:56.738)
You know, you're going to be blindsided. You're going to have struggles. Not everyone's going to, you know, be join you or be a part of your business. You're going to have things that are just going to happen that you think I'm going to quit. And that's where the resilience comes in. So unless you build that resilience first, as an entrepreneur, you're doomed because it just you're going to quit with the first thing that, you know, knocks you down because it will be relentless at times, you know, and I guess that's the thing you learn as you know, you would know as well. It's, it's like,
Dr. Tuby Akinlosotu (32:57.329)
Yeah.
Dr. Tuby Akinlosotu (33:20.295)
Yeah.
Angela Vassallo (33:25.612)
it's not always going to be easy and you have to have that mindset before you even entertain this idea that you are going to have to really understand it's going to take a lot out of you. It's going to, you're to be pushed to it, but you can do this, but it's about this resilience from the beginning. So it's interesting that you started this from, you know, right from, you know, all your studies and you understood the whole, you know, definition of the resilience, because I think that's obviously helped you so much in your life, but the fact you're teaching this now.
Dr. Tuby Akinlosotu (33:32.134)
Yes.
Dr. Tuby Akinlosotu (33:42.673)
Yeah.
Angela Vassallo (33:54.542)
think it's the most vital thing is the resilience.
Dr. Tuby Akinlosotu (33:58.002)
Yeah, I mean, it reminds me Angela of like, you know, childbirth and having children. It's like, we know when people warn you that, you know, it's not going to be easy. You're going to be in, you know, carry this child. You're going to be in labor. You're to have pains. You're going to kick you. They're going to, you're to stay up all night. You're going to do this, but guess what? You're going to enjoy it and you're going to, you know, so it's to me, I see it the same way. When you're having, starting a business as a baby and you have to understand what you're up against.
Angela Vassallo (34:16.855)
Yeah.
Angela Vassallo (34:23.544)
Mm.
Dr. Tuby Akinlosotu (34:24.048)
And you start to prepare, like, right? If it's your first child, you're going to like, okay, well, let me go take classes. Let me read books. Let me, you know, let me get the room ready. Let me, you know, start changing my schedule for, for my, you know, to accommodate. You start preparing, right? It's the same thing with having a business. Many of us just run into the business and we don't put any strategies to prepare in place. And then all of sudden it's hard and we give up, right? If, it's hard when you're like, my gosh, the baby's crying all night and getting sleep or.
Angela Vassallo (34:36.832)
Yeah. Yeah.
Angela Vassallo (34:41.923)
Mmm.
Mm-hmm. Yes. Yes.
Dr. Tuby Akinlosotu (34:51.794)
This and that, I'm just using this example. Some of us don't have kids, but whatever it is. it's just, I'm just saying that you have to prepare. Once you know what you're up against, as women, we can do anything. All we need to do is prepare. And that is what I'm doing in this challenge and helping people in business is prepare, right? Like when COVID hit in 2020, we were not prepared. And that is when my system got birthed because I didn't know.
Angela Vassallo (35:01.174)
Mm-hmm.
Exactly.
Angela Vassallo (35:16.014)
None of us
Dr. Tuby Akinlosotu (35:20.434)
Did you know COVID was going to come? I sure didn't. I didn't know we were going to lose 140,000 in revenue in a month. I didn't know we were going to be shut down and say no events. This was our livelihood. And that ever since that happened, I was like, never again, never again. So never have a business that I'm not prepared for. If something happens out of my control or something happens to, I don't, nothing has to happen to us, but let's say something happens or we just don't feel like going to work. You don't even have to go to work.
Angela Vassallo (35:20.712)
Mm. No.
Angela Vassallo (35:27.052)
Yeah.
Yeah, yeah.
Angela Vassallo (35:34.71)
Yes. How can I do it? Yes. Yes.
Angela Vassallo (35:46.221)
Hmm.
Yeah. Yeah.
Dr. Tuby Akinlosotu (35:50.736)
Right? So that is what we're doing is preparing and building a business that can last the test of time.
Angela Vassallo (35:58.914)
Yes. Yeah, I love that too, because I think that is what it is. It's the resilience and it is that lasting. it COVID taught us a lot. And if there's one thing it taught us is preparation. And thinking about a woman right now that would be, you know, maybe in this transition period, like she might already still be in another career. But say, for instance, she would like to come along and listen to, you know, your masterclass and be a part of all of this. I always find
Is it like just to give them an example of like, just because you're starting something new or reinventing yourself, you don't start from scratch, you start from all your years of experience. So you're bringing in 20, 30 years of everything that you've done in your career, just like you did when you had all your events, you bring in all of the skill sets that you already have, you know, all of the things that you've already gone through, you already are in so many ways, probably bulletproof and 10 foot tall in so many areas.
but you might be moving into something that's completely new or different like I did when I went into the whole coaching area and you feel like at times that you're starting from scratch, but you really aren't. You're starting from your experience. And I think that that is something that I think, you know, that it's important that we explain that to these women that are interested in like coming along and listening to something like this. You may have your one foot in your career, but you're looking for, you've got one foot out because you're wanting to transition or reinvent. So.
Dr. Tuby Akinlosotu (37:04.028)
right.
Correct.
Angela Vassallo (37:23.446)
These type of things like what Dr. Tuby is about to do with her masterclass is something that will get you to the point of thinking, is this possible for me? Do I really want to do this? Is this something that I could do for myself? And that was what I believe that you'll be great at being able to teach these women that you aren't starting from scratch. Just know that, that it is something you are starting at this age and not starting from.
Ground zero again, you are definitely starting from so much life skills, life experience, and you're bringing all of this into your next phase of life, your next chapter.
Dr. Tuby Akinlosotu (38:02.148)
Absolutely. Yeah. We just packaging up your experience, packaging up your expert expertise, packaging up all your past education. We just package everything up and then that's where you create something from. So it's amazing when sometimes I work with someone, I'm also going to be doing hot seat coaching there. So if you want to come and you're like, you know what, Dr. Tuby, I want to ask you, this is what I have. What do think I can do with it? I'm really good at just quickly packaging, something up just by a few questions, but you'd be surprised that somebody that would be like, I didn't know I could do that.
Angela Vassallo (38:14.062)
Mm-hmm.
Angela Vassallo (38:26.968)
Yep. Yeah.
Angela Vassallo (38:32.118)
Yes.
Dr. Tuby Akinlosotu (38:32.442)
It's like we're sitting on some skills that we don't know we have, and all you're doing is packaging it up and transferring it to another phase of life. That's it.
Angela Vassallo (38:36.077)
Yes.
Angela Vassallo (38:40.878)
I know. It's amazing because I do, you know, I talk to women as well about this exact point and they'll think, they'll say to me, well, I don't have, you know, a lot of skills. I'm not quite sure. And I go, what have you been doing the last 10, 20 years? And they'll tell me, oh, well, I did this and this and this. I go, what? You know, you've had been in that industry for three or four years and you've got this amazing skill set that no one else has that you can bring. She goes, oh, I didn't think that was of any value. I was like, what are you talking about? Those kinds of skill sets and that knowledge and that life experience.
is valuable, even if you know 10 % more than the other person, it is something that you can package up and teach. So I think that's where this whole, and the more you let people know that and let women know that, that it really comes down to what do you know that little bit more than someone else that you could actually teach and you could give value with your life experience. And then it's like ding, ding, ding. it goes off. my gosh, I could possibly.
you know, start something else. I do have some experience. I do have these life lessons that I could share with somebody and it would help them. It would, you know, be of something of value. So I completely get it. It's mind blowing when people think that they don't have, like, why didn't you tell me that, you know, you know, six months ago that you're able to do all of these things. It's amazing, isn't it? Cause they don't think it's of any value. when you sit down and you actually go through the process of figuring out, you know,
Dr. Tuby Akinlosotu (40:00.282)
Yes, we have the skills. It's just.
Angela Vassallo (40:06.786)
What are you good at? What have you actually done? You go, wow, yeah, I do. I am quite good at some things. Do you find that?
Dr. Tuby Akinlosotu (40:12.784)
Yeah, all we have to do be, yeah, one chapter ahead. Just have to be one chapter ahead. know, many times we're just helping the people that we were a few years ago. So that's it, you know, because we've all overcome something. We've all had some obstacles, we've all had some pain that turned into purpose. And all we have to do is package that all up and we can help the woman that's, you know, behind us not to have to go through those same mistakes.
Angela Vassallo (40:16.244)
One chapter ahead. Yeah.
Angela Vassallo (40:22.902)
Yes,
yet.
Angela Vassallo (40:32.264)
Yep.
Angela Vassallo (40:40.878)
That's so true. it's, I'll give some context around that one chapter ahead. I'll share that little story that Dr. Tuby and I learnt when we were part of this mastermind. And it was, you probably are familiar with the movie with Leonardo DiCaprio, which was, what was it called again? It was like Catch Me If You Can. That was the movie that he starred in. And it's based on a real story, a life story.
And this gentleman used to go around being somebody and like pretending that he was a pilot and he'd be pretending he was like he just to get in everywhere and do these incredible things. And they arrested him one day when he was a professor, he was actually in a lecture teaching students as a professor. And then when they said to him, how were you able to do this? How were you able to fool people that you were a professor? And he said, he figured out that he just had to be one chapter ahead of the students that he was teaching.
And they said, wow, so in life, think we have to be miles down the track, years ahead of everybody, know, degrees like you've got, but you don't. think once you realize that you actually can add value and you can teach people, as long as you know that a little bit more than someone else, you'll be surprised how much experience that is that you can pour into people and they'll learn from it. So I always thought that was such a great, you know, analogy and a great story.
Dr. Tuby Akinlosotu (41:59.312)
Yeah, it's amazing. Yes.
Angela Vassallo (42:03.168)
Yeah, well I just want to thank you Dr. Tuby for coming on today. You've been such a great guest and I know that a lot of the women are going to get so much amazing information out of this and knowledge and wisdom because like I said, whenever you speak, you share, whenever you say anything, there's so much wisdom that comes out and so much clarity. So I know women are going to learn so much from you as well and really take on board what you've been talking about today.
Thank you so much. And I'm sure a lot of women will be able to find a bit more harmony in their hustle from this experience. And so we've got your event coming up. Can you just give me the date of when that is? Because I'm going to be sharing everything in the show notes and the link and everything for anybody that wants to jump on and be a part of the Dr. Tuby's masterclass coming up. So when is that?
Dr. Tuby Akinlosotu (42:49.03)
Yeah, so it's a five day challenge. It's March 24th through the 28th. So Monday through Friday, it's two and a half hours a day. It's going to fly by. starts at 11 a.m. Mountain Standard Time. So sorry, I don't want to give the wrong time because I realize the time zones have changed. I'm just sticking to my time zone. So it's 11 a.m. Mountain Standard Time to about, like I said, two and a half hours Monday through Friday. And every day we have a different theme we're talking about.
Angela Vassallo (42:53.654)
Yeah.
Mm-hmm.
Angela Vassallo (43:05.356)
Yes. Yes. Yes.
Dr. Tuby Akinlosotu (43:17.002)
And like I said, I'll be doing live hot seat coaching and everybody walks away with their own seven figure implementation roadmap. And so they can find more information. They just need to click on the link that you're going to drop and they will break everything down to them, what they're going to learn and what they're going to walk away with.
Angela Vassallo (43:24.674)
fantastic.
Angela Vassallo (43:33.832)
That sounds fabulous. Yep, well, we'll share all those details in the show notes as well for anybody that wants to jump on and all the once you sort of click on to those things that will tell you when we are and yeah, it'll be a little bit earlier for us in the morning, but then you'll go through for the, you know, the afternoon. So for you guys, which is like morning for us, so it's not too early. So we can definitely be a part of it.
I'll be looking forward to it. I'll be jumping on and being a part of that as well. But thanks again for today, Dr. Tuby. It's been great interviewing you and I appreciate your time today. Thank you. You too. Thanks again.
Dr. Tuby Akinlosotu (43:59.054)
Nice. Thank you.
All right, have a wonderful day. Thank you. Bye.
